Skip to content

COVID-19 and SEO Video

With the COVID-19 pandemic, it brings about two possible situations. You could see a decline in revenue, or you could see an increase. However, do you know what to do if you face either of these situations during these uncertain times? We aim to help you with both. Our video on COVID-19 and SEO will…
Reading Time: 2 minutes
Blog Post

With the COVID-19 pandemic, it brings about two possible situations. You could see a decline in revenue, or you could see an increase. However, do you know what to do if you face either of these situations during these uncertain times? We aim to help you with both.

Our video on COVID-19 and SEO will take you through exactly what you should do if you have time on your hands and want to make the most of your SEO campaigns to make optimisation improvements. We first look into what happens if you find yourself with a decline.

Seeing a Decline

Are you facing a decline in revenue? Fortunately, there are SEO tactics that you can carry out. We will take you through what you need to do to optimise your site, starting with quick wins, such as mobile optimisation, and what you should be doing regarding competitor research. What are they doing that you haven’t yet, for example? If this wasn’t all, we also take a look into what your content plan should be and what you should be doing regarding your link building strategy.

The techniques discussed are all SEO strategies that will aid you in the coming months but also now during COVID-19.

Seeing an Increase

We don’t just want you to know what you need to do if you face a decline. What happens if you start to see an increase? What do you do with all the extra income you are making? We discuss the top three solutions that will aid you in the future when you see this increase and how you can then invest your money.

Using similar techniques as you would if you would see a decline when you see an increase, you, we discuss the content plan you should be doing, as well as your link building campaign and tracking. Setting up all this now will help you later on when your traffic starts to increase.

We hope you enjoy the video!

whiteboard

James Owen, Co-Founder & Head Of Search

James has been involved in SEO and digital marketing projects since 2007. James has led many SEO projects for well-known brands in Travel, Gaming and Retail such as Jackpotjoy, Marriott, Intercontinental Hotels, Hotels.com, Expedia, Betway, Gumtree, 888, Ax Paris, Ebyuer, Ebay, Hotels combined, Smyths toys, love honey and Pearson to name a few. James has also been a speaker at SEO and digital marketing conferences and events such as Brighton SEO.

View all Downloads

Downloads

eBook: E-E-A-T Your Way To SEO Success

E-E-A-T Your Way To SEO Success

Expertise. Authoritativeness. Trust. These are the three core pillars behind Google’s E-A-T concept. If you have been in the content…

Download →
A blue section and the text "eCommerce SEO Handbook." The image shows a person using a laptop to shop online.

eCommerce SEO Handbook

The essential eCommerce SEO Handbook, download your free copy today!

Download →
The cover of an e-book titled 'How Tech May Change SEO', featuring a depiction of a global cyber web space.

How Tech May Change SEO

SEO is constantly in flux. The methods that digital marketers use to get domains to rank change constantly. What was…

Download →
View the Blog

You may also be interested in...

How to Budget for Link Building in Your SEO Strategy

The amount you invest in your link building budget should be based on the realistic…

How to Prepare Your Site for AI Agents

Search engines aren't the only automated systems accessing, interpreting, and making sense of content found…

How to Approach SEO for Specialist Markets

There's plenty of scope when creating SEO campaigns. Each industry that turns to experts for…

3 Reasons to Use Press Release Distribution for SEO and AI Search Visibility

PR has long supported brands in building authority and spreading awareness, but PR distribution has…

Insight into the Google September 2026 Spam Update: What It Means for You

Towards the end of September, on the 24th, Google released the second spam update in…

How to Build a Multi-Layered Link Building Strategy That Works

Some backlinks can help a key service page gain authority, while others help to strengthen…

Managed SEO vs Buying Individual SEO Services: Which Is Right for You?

SEO can be complicated. It’s constantly changing and is not a one-and-done job. That’s something…

How Can Brands Compete in ChatGPT Without Paying for Ads?

AI has become part of how people research and look for products, as well as…

View all Guides

Online Guides

AI SEO: What It Actually Means and How to Do It
View guide →
LLM SEO: The Complete Guide to Large Language Model Optimisation
View guide →
How to Rank in AI Overviews: The Complete Guide to AI Overviews Optimisation
View guide →
GEO vs SEO: The Complete Guide to Generative Engine Optimization
View guide →
The Ultimate AI SEO Service Guide
View guide →
The Ultimate On-Page SEO Service Guide
View guide →
SaaS SEO & AI Search Strategy Guide
View guide →
Ultimate SEO & AI Search Strategy Guide for Franchise
View guide →
Back To Top