Linkedin Advertising Agency


What is LinkedIn Advertising?

Of all the social media sites, LinkedIn is one of the most underrated and underused by marketing professionals. This is despite it having over 400 million users and extensive options and reach. Not only does LinkedIn offer the same demographic targeting that other companies do, like Facebook, it also offers PPC advertising and the ability to communicate with users in the professional field.

Why Does Your Business Need LinkedIn Advertising?

LinkedIn is unique in the sense that it encourages users to provide as much data about themselves as possible. Unlike Facebook, however, which encourages you to do it for social reasons, LinkedIn users provide their information for hiring purposes. This means that the information is more readily available, allowing you access to search criteria such as:

  • Location
  • Education history
  • Work history
  • Job title
  • Years of experience
  • Their connections

What’s more, your advertising options are quite varied, allowing you to create ads for a variety of purposes. You can use it to hire new talent, become an industry leader, or to sell your company’s products or services to teams or management leaders who would benefit.

Where Can LinkedIn Ads Appear?

  1. User’s profile page
  2. Homepage
  3. Their inbox
  4. In search results
  5. In group pages
  6. With LinkedIn’s audience network

Not only can you create text ads, but you can also sponsor posts so that blog content and articles can gain a large audience, further solidifying your position as an industry leader.

What is Our LinkedIn Advertising Process?

We work first by identifying your target demographic, then by creating custom content for you that will be relevant to your target audience. This helps increase the number of relevant clicks to your site. Aspects of LinkedIn operates on a pay-per-click scheme; this means you can get the most money out of your advertising budget, with bids averaging out at about £3.00 to £3.50. Through our demographic research, content creation, and continued optimisation, we can offer ongoing results for your business.

What Does a Good LinkedIn Advertising Campaign Look Like?

As a specialised LinkedIn Ads Agency, we create comprehensive campaigns to ensure the greatest engagement and click through traffic for your company. Each one of our campaigns therefore contain:

Targeted Ads by Demographic

Using LinkedIn’s extensive demographic features, we can ensure that your ads reach a very specific targeted audience, increasing the strength of your advertising. You could, for example, only target high-ranking employees with your advertisements.

Targeted Ads by Placement

LinkedIn offers many different locations for your advertising, with each location offering unique opportunities to turn users into customers or clients. We work on providing the most relevant ads for your target audience.

Sponsored Updates on LinkedIn

Sponsored updates allow you to post relevant and industry-specific content to those within your industry. We can work with you to create this content so that you can set yourself apart from the competition as an industry leader.

LinkedIn Audience Network

LinkedIn’s Audience Network requires its own advertising campaign and strategy in order to be successful, which is why we offer custom campaigns no matter where on LinkedIn you want to advertise.

Measurement and Reporting

No campaign is complete without ongoing tracking and regular reports, which allow us to optimise the advertising campaign and for you to monitor our results through comprehensive reports.

Our LinkedIn advertising solutions take the guesswork out of marketing on LinkedIn and instead provide you with results. Take advantage of the very specific niche that LinkedIn offers and set yourself apart from your competition by becoming a recognised leader within your industry.

Our awesome team are here and ready to help your business succeed, so what are you waiting for? Get in touch to find out more.


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