Skip to content

Server Log Files

Server Responses

Server log files are any files that are stored on a web server for the purpose of retrieving data requests for webpages. These server logs are created and updated by web servers themselves, such as Microsoft Internet Information Services.  

The data included within server log files includes the date and time of a request to access a webpage, the visitor’s IP address, what browser and operating system was used to access the webpage, and other relevant data regarding errors.  

Google Analytics and other services can be used to track this data, especially as a forensic tool to understand hacking attempted against a given website or webpage. 

SEO Glossary

View the Blog

From the blog

Why Personas Are Essential for Modern SEO and AI-Driven Search

For years, SEO has been driven by a relatively simple formula: identify the right keywords,…

How AI Search Is Presenting Your Brand (And How Click Insights Helps You Track It)

The introduction of the internet forever changed how brands experienced visibility, and, with its updates…

How Content Hubs and Entity Clusters Drive AI SEO Performance

Search is getting smarter by the day, and the way we create content needs to…

From Search Engines to AI Engines: Choosing SEO That Performs Everywhere

For years, success equated to being highly ranked in Google’s organic search results, but the…

Editorial Links: Why They Matter for AI SEO

When it comes to succeeding with modern SEO, there are many avenues to explore, but…

Google March 2026 Spam Update: What It Means for Your SEO Strategy

On March 24, 2026, Google announced that it was rolling out its latest spam update…

How to Get LLMs to Mention Your Brand

Simply appearing on a search page isn’t enough anymore, not in today’s world driven by…

Follow vs. Nofollow: Why Your AI Search Strategy Needs Both to Succeed

Follow vs nofollow links have been debated in digital marketing for years. Questions are often…

View all Downloads

Downloads

Digital Marketing for 2022: The Complete Roundup

If Google's latest Web Core Vitals update has caused havoc to your SEO results, find your solution in our latest in-depth ebook.

Download
An e-book cover image titled 'How to Choose an SEO Agency', shows a group of happy co-workers at a desk in an office.

How to Choose an SEO Agency

Selecting an SEO agency is an important decision for any business. Check out our guide on how to choose an SEO agency successfully!

Download
A blue section and the text "eCommerce SEO Handbook." The image shows a person using a laptop to shop online.

eCommerce SEO Handbook

The essential eCommerce SEO Handbook, download your free copy today!

Download
Back To Top