The People Also Ask feature of search engine results pages shows four alternate search queries related to the original one keyed in by the web user. When a web user appears to have keyed in a question, People Also Ask suggestions will be shared in case they are interested in reframing their question or learning more about a topic.
Organised in a table, People Also Ask queries can be clicked upon to reveal a Featured Snippet that answers that particular question. Once a People Also Ask query has been clicked, a new suggested question will be added to the table.
As with Featured Snippets, having a website featured on People Also Ask snippets can have a large positive influence on a website’s SEO performance.
