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COVID-19 and SEO Video

With the COVID-19 pandemic, it brings about two possible situations. You could see a decline in revenue, or you could see an increase. However, do you know what to do if you face either of these situations during these uncertain times? We aim to help you with both. Our video on COVID-19 and SEO will…
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With the COVID-19 pandemic, it brings about two possible situations. You could see a decline in revenue, or you could see an increase. However, do you know what to do if you face either of these situations during these uncertain times? We aim to help you with both.

Our video on COVID-19 and SEO will take you through exactly what you should do if you have time on your hands and want to make the most of your SEO campaigns to make optimisation improvements. We first look into what happens if you find yourself with a decline.

Seeing a Decline

Are you facing a decline in revenue? Fortunately, there are SEO tactics that you can carry out. We will take you through what you need to do to optimise your site, starting with quick wins, such as mobile optimisation, and what you should be doing regarding competitor research. What are they doing that you haven’t yet, for example? If this wasn’t all, we also take a look into what your content plan should be and what you should be doing regarding your link building strategy.

The techniques discussed are all SEO strategies that will aid you in the coming months but also now during COVID-19.

Seeing an Increase

We don’t just want you to know what you need to do if you face a decline. What happens if you start to see an increase? What do you do with all the extra income you are making? We discuss the top three solutions that will aid you in the future when you see this increase and how you can then invest your money.

Using similar techniques as you would if you would see a decline when you see an increase, you, we discuss the content plan you should be doing, as well as your link building campaign and tracking. Setting up all this now will help you later on when your traffic starts to increase.

We hope you enjoy the video!

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James Owen, Co-Founder & Head Of Search

James has been involved in SEO and digital marketing projects since 2007. James has led many SEO projects for well-known brands in Travel, Gaming and Retail such as Jackpotjoy, Marriott, Intercontinental Hotels, Hotels.com, Expedia, Betway, Gumtree, 888, Ax Paris, Ebyuer, Ebay, Hotels combined, Smyths toys, love honey and Pearson to name a few. James has also been a speaker at SEO and digital marketing conferences and events such as Brighton SEO.

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