Skip to content

5 Modern Ways to Get Backlinks to Boost Your SEO Profile

Evolving algorithms and emerging search trends require businesses to continually change and improve their SEO strategies to enjoy success online.   As you may know, link buildingLink building is a process of acquiring links pointing to your website. These links are obtained by creating content, participating in social media or commenting on other blogs. is fundamental…
Reading Time: 3 minutes
Blog Post

Evolving algorithms and emerging search trends require businesses to continually change and improve their SEO strategies to enjoy success online.  

As you may know, link building is fundamental for prominence in search engines. If your site isn’t moving with the times, it will be left way behind in the SERPs.  

Tactics you used five years ago might have served your website well initially, but they might now be tired and outdated, causing your direct rivals to rank higher than you in Google. 

It is time to ditch worn-out techniques and embrace the following five modern tactics to improve your rankings. Continue reading to learn how to get high quality backlinks to boost your SEO profile. 

1. Link Insertions 

As backlinks are one of the strongest Google ranking signals, you might be wondering how to get good backlinks to help your business reach the top of the SERPs. 

You may have tried link insertions, also known as niche edits or curated links, before, or you may have even turned your nose up to them, but they are becoming an increasingly popular SEO tactic. 

In the past, many SEO experts might have ignored the tactic, as they might have felt as if they were begging for backlinks, but many people are realising how fruitful it can be. 

All you need to do is contact a site owner and request they place your link on an existing piece of content, such as a blog. 

Devise an angle that will convince a webmaster to incorporate your link into their content. For example, they might be more than happy to insert a backlink to a high-quality ultimate guide that supports their article. 

As you will not need to publish an article from scratch, the backlinks will be indexed at a faster rate. 

It is a timesaving, effective tactic you will wish you embraced sooner, as it doesn’t require as much blogger outreach as guest blogging, and you can target every site related to your industry. 

2. Relationship Building 

If you want to know how to get backlinks to your site repeatedly, you must focus on developing stronger bonds online. 

It is time to ditch the impersonal outreach templates and focus your efforts on building long-lasting relationships with website owners in your niche. 

By building a connection with a website owner, you can generate many backlinks for each other throughout the years. It is a more rewarding tactic than a one-link deal.  

Website owners offer much more than a great link placement, as they may have formed connections with people in your niche. As a result, it is a great way to network in the industry and identify potential link sources. 

The relationship should be mutually beneficial, as you must both provide opportunities to earn high-authority backlinks.  

Attempt to form a bond with a website owner before requesting a link. For instance, you could follow them on social media, interact with their posts, and drop them a friendly email. 

However, avoid wasting time on sites with low authority and focus your efforts on industry thought leaders. 

3. Guest Blogging 

If you want to know how to get backlinks to your website, you cannot go wrong with guest blogging.  

It is a classic technique that is as effective today as it was five years ago, which is why you mustn’t rule it out when developing an SEO strategy. 

It requires you to write a high-quality guest blog for a high-authority site related to your niche.  

For example, if you are developing an iGaming link building strategy, you should attempt to publish a blog on sites related to sports betting, casinos, or online gambling. 

It is more challenging and time-consuming than link insertions, but it will grant your business more control of its content.  

Also, it is a great way to grow your backlink profile, boost brand awareness, and reach a wider audience. 

4. Ultimate Guides and Infographics 

Do you want to know how to get backlinks for your website without much effort? Write high-quality, informative content that establishes your business as a thought leader. 

Your goal should be to add value to your niche, which will result in sites naturally linking back to your insightful, engaging content. 

For instance, you can showcase your expertise with ultimate guides or blow people’s minds with statistics-filled infographics people will want to share. 

Think carefully about a topic your target demographic might want to read and then write it to secure many backlinks. 

Conclusion 

We here at Click Intelligence know how to get backlinks to your website. As link building experts, we can devise a strategy to help you dominate the search engines, from performing technical SEO audits to helping you create an effective international link building campaign. 

Don’t hesitate to contact our friendly, skilled team to discuss your SEO needs, such as SEO consultancy, content creation, or international SEO. With our help, you could boost your rankings, increase your site’s visibility, and stand out online. 

View all Downloads

Downloads

eBook: An Introduction to Agile Workflow Management

An Introduction to Agile Workflow Management

It's clear that a new management approach can do wonders for your company, and one of the most cutting-edge and…

Download
eBook: E-E-A-T Your Way To SEO Success

E-E-A-T Your Way To SEO Success

Expertise. Authoritativeness. Trust. These are the three core pillars behind Google’s E-A-T concept. If you have been in the content…

Download

Digital Marketing for 2022: The Complete Roundup

If Google's latest Web Core Vitals update has caused havoc to your SEO results, find your solution in our latest in-depth ebook.

Download
View the Blog

You may also be interested in...

2026 SEO Agency Toolkit: Services, Trends & Growth Hacks

If you want your agency to be ahead in 2026, you need to stay sharp,…

Brand Mentions & AI Search: Why They’re a Big Deal Right Now

These days, it's not only backlinks that get your brand noticed. AI-powered search is growing…

Click Intelligence SEO Team’s 2026 Industry Predictions

As we come to the end of another year in digital marketing, one thing is…

The Best Client Retention Hacks for SEO Agencies

Here's a secret most SEO agencies overlook: sustainable growth doesn't come from constantly acquiring new…

Supercharge Your SEO with Brand Mentions

Search is changing. While the organic SERPs (search engine results pages) are still important, AI…

The Hidden Cost of Overcomplicated Reporting

It’s very easy to fall into the trap of overcomplicated reporting, with marketing agencies producing…

The Essential Link Building Guide for AI and LLM Search

Search technology has come a long way and only continues to evolve. Link building for…

How Digital PR Boosts AI Search Results

There's no use in denying it; AI-driven results are dominating and reshaping the way we…

View all Guides

Online Guides

Best AI Mode Reporting Software
View guide
Best AI Mode Tracker Tools 2026
View guide
Best AI Overviews Reporting Software for 2026
View guide
Best AI Overviews Tracker Tools for 2026
View guide
Best Backlink Checker Software
View guide
Best Google Keyword Rank Checker Tools for 2026
View guide
10+ Best Zutrix Alternative for 2026
View guide
10+ Best Tableau Alternatives for 2026
View guide
Back To Top