A SERP, which is short for Search Engine Results Page, is one of the most commonly used acronyms in the world of SEO. It refers the page of results displayed after a particular web search on a browser. It’s the goal of SEO experts to make a website rank higher on relevant SERPs.
There are several SERP features that are designed to help web users locate the content they’re looking for. These include image and video thumbnails, relevant carousels, adverts, related items, and businesses in the local area. SEO experts can also target many of these SERP features to further enhance a website’s page rank on search engines.
