Skip to content

Hreflang Tag

SEO

The Hreflang tag is an attribute that helps show that additional URLs are linked to a web page in other languages or in specific regions. It is ordinarily placed in a link element in the HTML head of a web page.  

Websites use hreflang attributes to draw attention to the fact that translated pages are not plagiarised but are instead related to the original content. Not only does this help websites avoid search engine demotion for duplicating pages, but it also helps those search engines provide results in the correct language for users from different countries. 

If you have multiple versions of your web pages for different languages and regions, you can use our free Hreflang Tags tool to check that your HTML and HTTP headers are correct.

SEO Glossary

View the Blog

From the blog

Google PageSpeed Insights Explained: What Every Score Means

If you've ever tested your website using Google PageSpeed Insights, you've probably been met with…

Google June 2026 Spam Update Complete: Here’s What It Means For Your SEO Strategy

On June 24, 2026, Google announced that it had started rolling out its latest spam…

All You Need to Know: Agentic Browsing Update for Google Lighthouse

As one of the top SEO agencies out there, our duties extend beyond creating SEO…

How to Optimise Service Pages for AI Search and LLM Recommendations

There’s no hiding from it. AI search and large language models (LLMs) like ChatGPT and…

How to Create Answer-Ready Content for AI Search

Businesses no longer need to create content solely for traditional search engine results pages. AI-powered…

How to Make Your Brand Easier for AI Search Engines to Understand

While traditional SEO will always be important, brands are now also thinking about how they…

LLM Visibility for eCommerce Brands: How to Get Products, Categories and Brands Recommended

How people search and compare products online has changed. Just a few years ago, a…

What to Do Now That the Google May 2026 Core Update is Complete

Two weeks have passed since we first updated you about the Google May 2026 core…

View all Downloads

Downloads

An e-book cover image titled 'Seasonal Marketing Checklist', shows a woman's hand holding shopping bags outside.

Seasonal Marketing Checklist

Seasonality can have a huge effect on the success of your business. It is imperative to have a strong digital marketing campaign during periods of high consumer demand. 

Download
download

The Ultimate Guide To Selling Products Online

We’re going to take a look at how you can turn your eCommerce dream into a reality.

Download

Private Blog Network

When building links what are PBN's and why are they dangerous!

Download
Back To Top