Skip to content

Bookmarks

NavigationUser Experience

On a web browser, a bookmark is a shortcut to a specific web page saved by a web user. They’re also sometimes referred to as favourites, depending on the browser used. Bookmarks or favourites are used to help web users quickly access the web pages they visit the most – be they blogs, e-commerce sites, or social media pages.

Browsers allow web users to organise their bookmarks in a bar beneath the URL window. Web users can also collect bookmarks into folders, organising dozens and sometimes hundreds into different easily accessed folders. This helps web users access resources they want to have at their fingertips when they fire up their browser.

SEO Glossary

View the Blog

From the blog

White Label SEO in the AI Search Era

Bringing on a new service is expensive, time-consuming, and not a decision to be taken…

The 2026 White Label SEO Benchmark Report

More and more agencies are looking to scale their digital marketing services without dramatically increasing…

What Makes a Backlink Valuable in AI Search?

Over the past couple of years, search has changed quite a bit. It’s no longer…

The AI Search Visibility Audit Framework

It may seem as though AI is cropping up everywhere. For businesses in particular, though,…

Latest Industry News: Google Launches May 2026 Core Update

While many might have been excited about the warm weather in the lead-up to the…

Google Search Drops FAQ Rich Results in Search & Search Console: What This Means Moving Forward

Google has a long history and reputation for introducing new search features, developing them, scaling…

Brand Mentions Are Pulling More Weight in SEO Than You Think

Remember when your search authority boiled down to how many backlinks you had? The more…

Combining GEO and PPC to Maximise SEO Visibility

Gone are the days when SEO visibility was all about rankings. AI search has changed…

View all Downloads

Downloads

The cover of an e-book titled 'SEO: The Basics', features a person's hands typing on a laptop.

SEO: The Basics

Download our Basic SEO Guide to help you build traffic today!

Download
A blue section with the text "Effective Outreach For Link Building." There is a laptop screen displaying a Gmail inbox.

Effective Email Outreach for Link Building

Download our free guide of how to run a successful outreach campaign.

Download
An e-book cover image titled 'Core Web Vitals', shows a person's hands typing on a laptop with analytics displayed.

2022 Core Web Vitals Checklist

Google's Core Web Vitals reports how a page performs, and here's our checklist to improving page experience this 2022!

Download
Back To Top