The Ultimate eCommerce SEO Audit Guide for Better Ranking
You can’t afford to take your foot off the pedal when it comes to search engine optimisation (SEO), especially if running an online store. To maintain or exceed your current…
Health & Beauty SEO: 7 Top Tips To Outsmart Your Competitors!
If you’re looking to compete in the fierce world of health and beauty SEO, here are some points you should know. Google is constantly evolving and changing, making SEO a…
SEO Migration Cheat Sheet
SEO Migration Cheat Sheet – TL;DR Set Clear Goals & Audit EverythingOutline objectives (e.g. rebrand, HTTPS move), run full technical/on-page/off-page SEO audits, and benchmark current performance before migration. Backup, Crawl,…
How to Create a Marketing Budget in 2024
You need a solid plan so that your year is as successful as possible, and this includes creating a marketing budget. After that, you need to make sure that your…
7 Crucial Tips For Ecommerce SEO in 2024
Google is constantly evolving and changing, making SEO a field where you must be on the ball all the time. Luckily, in this article, I’ll outline what I feel Google…
How to Choose a SEO Agency in 2024?
SEO agencies. They come in many different shapes and sizes. Some focus primarily on backlinks, others are a jack-of-all-trades. Some have built up positive reputations over the decades, others are…
Conserve Your SEO: The Definitive Website Migration Checklist
There are certain situations that search engine optimisation (SEO) professionals always want to avoid. Black hat backlinks. Targeting the wrong keywords. Getting left behind with SEO trends. While these can…
Subdomain vs Subdirectory: Which Is Best for SEO?
TL;DR: Subdomain vs Subdirectory for SEO Subdirectories Usually Win for SEO – Subdirectories (e.g., example.com/blog) are typically better for SEO because they consolidate authority and help search engines crawl content…
Backlinks from High-Authority Websites: How to Successfully Build Your Link Profile in 2023
Google uses over 200 ranking factors to determine website placement in their search engine rankings. While these factors all have different levels of importance, there is one often regarded by…
Content Mapping 101: How it Works and Why It Must Be Part of Your Content Strategy
Content marketing may seem relatively simple on the surface. You learn what your audience is seeking, create content around this, and bring in leads to trickle down your sales funnel…
