A Guide to Using Google Trends to Boost Your SEO and Content Marketing
If you are responsible for your company’s SEO and content marketing, you’ll know how important it is to stay on the right side of Google. After all, a whopping 8.5…
How To Do Keyword Research In Semrush
Keywords. If you run a website or are in digital marketing, you will have definitely heard of them. After all, they’re the bread and butter of SEO. Keywords can help…
10 Crazy SEO Statistics You Have to Read
Search engine optimisation (SEO). Whether you’re a newcomer or a battle-hardened veteran, you will be aware the SEO landscape is vivid and complex, and traversing it requires the right set…
7 Taboos About Link Building You Should Never Do
Link building is one of the most fundamental aspects of SEO. It is also one of the most difficult to get right and maintain, which is why many marketers and…
What are Long Tail Keywords?
Keywords are the lifeblood of Google, but they are also one of the most difficult parts to actually get right. Before you even worry about naturally injecting keywords into text,…
What Does UTM Mean?
Brands will often want to view the results of their offline and online marketing campaigns so that they can monitor their individual success. However, as many businesses often launch multiple…
What Does UTM Stand For?
When you are promoting your business and trying to drive sales, running multiple online and offline campaigns can often lead to confusion about your best performing marketing strategies. Thankfully, a…
Do Organic Keyword Rankings Still Matter?
TL;DR – Do Organic Keyword Rankings Still Matter? Keyword rankings still matter – but no longer dominate SEO like they once did. Google now prioritises user intent and local relevance…
