Skip to content

Best Practice for Mobile SEO

There are some practices that are better for mobile SEO use than others. Mobile devices have had a large influence on SEO efforts. Targeting mobile users via SEO is one of the best ways a company can remain competitive in today’s world. Tie Social Needs In With Mobile Needs A mobile friendly website needs to…
Reading Time: 2 minutes

There are some practices that are better for mobile SEO use than others. Mobile devices have had a large influence on SEO efforts. Targeting mobile users via SEO is one of the best ways a company can remain competitive in today’s world.

Tie Social Needs In With Mobile Needs

A mobile friendly website needs to have many links to the website’s social media pages. A large number of smartphone users are on social media sites 24/7 thanks to the technology used in smartphones. This increases a company’s exposure and the traffic to their website. It also allows them to communicate with their customers, which can go a long way in helping a company to be successful.

Site Navigation Needs To Be Mobile Friendly

A mobile friendly website needs to be easy to navigate through or people likely won’t use it. This means things need to be scaled down from what they are on the desktop friendly website. Easy navigation involves making the most popular parts of a website the easiest to access. It is always a good idea to use vertical menus on a mobile friendly website.

Develop New Websites Specifically For Mobile Devices

When designing a brand new website it is important to design it with mobile users in mind. Creating a desktop friendly website and then converting it to a mobile friendly website is a waste of time. Any website designed for a mobile device will look just as good and be just as easy to use on a desktop computer. The websites that have the highest amount of traffic are the ones that are the easiest to access no matter what a user is accessing them from.

Place Links Strategically

To make a website mobile friendly it is smart to include a link to the desktop version of the website. This link should be placed in a place where it can be marked clearly so people have no trouble finding it. Use Images And Videos Sparingly Videos and still images should be used sparingly on a mobile friendly website. This is because videos and photos take longer to load on a mobile device than they would on a desktop computer and if people have to wait too long for it to load they may just leave and go to another site. If videos and photos must be used they should be as small a file as possible. The smaller the picture or video file is the faster it will load.

Use Search Terms Effectively

Using the correct search terms on a mobile website will help people find it easier. This means a keyword analysis has to be performed before putting together a website. Using the right keywords makes the difference between a successful website and a website that is not successful. These are the best mobile SEO practices out there and can help any company advertise their business and drive more traffic to their website to increase their profits and brand name recognition.

Simon Brisk, Co-Founder and Commercial Director
View all Downloads

Downloads

An e-book cover image titled 'Core Web Vitals', shows a person's hands typing on a laptop with analytics displayed.

2022 Core Web Vitals Checklist

Google's Core Web Vitals reports how a page performs, and here's our checklist to improving page experience this 2022!

Download
The cover of an e-book titled 'Digital Marketing for International Audiences' with a blue global map and interconnected lines.

Digital Marketing for International Audiences

Digital marketing is a requirement for any business that wants to entice, engage, and excite customers online. When putting together…

Download
eBook: What is PPC?

What Is PPC?

There’s a good chance that you’ve already heard of PPC. As a marketing tool, PPC is invaluable, but there seems…

Download
View the Blog

You may also be interested in...

Google PageSpeed Insights Explained: What Every Score Means

If you've ever tested your website using Google PageSpeed Insights, you've probably been met with…

Google June 2026 Spam Update Complete: Here’s What It Means For Your SEO Strategy

On June 24, 2026, Google announced that it had started rolling out its latest spam…

All You Need to Know: Agentic Browsing Update for Google Lighthouse

As one of the top SEO agencies out there, our duties extend beyond creating SEO…

How to Optimise Service Pages for AI Search and LLM Recommendations

There’s no hiding from it. AI search and large language models (LLMs) like ChatGPT and…

How to Create Answer-Ready Content for AI Search

Businesses no longer need to create content solely for traditional search engine results pages. AI-powered…

How to Make Your Brand Easier for AI Search Engines to Understand

While traditional SEO will always be important, brands are now also thinking about how they…

LLM Visibility for eCommerce Brands: How to Get Products, Categories and Brands Recommended

How people search and compare products online has changed. Just a few years ago, a…

What to Do Now That the Google May 2026 Core Update is Complete

Two weeks have passed since we first updated you about the Google May 2026 core…

View all Guides

Online Guides

Ultimate SEO & AI Search Strategy Guide for Care Homes
View guide
Franchise SEO & AI Search Strategy Guide
View guide
Ultimate SEO & AI Search Strategy Guide for Vets
View guide
University SEO & AI Search Strategy Guide
View guide
6 Best Search Marketing Agencies for 2026 — UK, US & Global
View guide
The Ultimate SEO Consulting Service Guide
View guide
The Ultimate SEO & AI Search Strategy Guide for Education
View guide
The Ultimate PR Link Building Strategy Guide
View guide
Back To Top