What Is A Paid Search Consultancy Service?
Paid search is a digital marketing strategy that takes the form of ads displayed on search engine results pages (SERPs) that you don’t pay for until someone clicks on them. PPC Consultancy is a service that manages this process from start to finish.
Help from a PPC consultant ensures you get the right traffic when earning more traffic is your goal. We help you reach a target audience that is more likely to convert and to do this, we start by looking at:
Discovering insights from each element enables us to create a bespoke campaign and manage your process successfully.
Core Paid Search Consultancy Focuses
Every client using our PPC Consultant Services benefits from our bespoke approach.
However, that doesn’t mean core focuses aren’t at the heart of every campaign. We always include the following as part of any package we put together.
What Is Typically Included In Our Paid Search Consultancy Service
What our campaigns look like varies based on each client’s specific requirements and needs. We love to give you an idea of what you can typically expect from us before you come on board.
We will take you through what a standard Paid Search Consultancy service will include that provides you with unmissable results.
Paid Search Experts
Take advantage of top Paid Search experts who can conduct research, advise you on decisions that will guide your campaign, analyse results and how to improve upon them, and optimise your ads. We have 20 years of experience, offering a PPC Management Service for more than 40 industries, which is constantly growing. Our experts will effortlessly complete keyword research, write ad copy, develop ads, and even optimise landing pages. Then they break down any results into a jargon-free report.
Long-Term Strategy
PPC ads bring results quicker than SEO, so often, short-term strategies work for certain times of the year, like during the seasonal months or when there are sales. However, long-term strategies enable us to optimise your ads based on real data. It lowers the cost per acquisition and helps your PPC ad performance improve. PPC shouldn‘t just be viewed as a short-term fix. You need a reliable plan that will help you win long into the future, such as with the assistance of our PPC Consultant Service.
Account Audits
Your PPC account is a complex minefield; if you manage more than 1, it can be difficult to know if you have managed to tick off everything. Even with your best efforts, it is incredibly easy to miss something, and it could mean you face much bigger problems. Plus, when you have been working on it for some time, you may have many things that have become blind to the eye. Our experts carry out account audits as part of our service to help spot these mistakes or missing elements to improve your current efforts and advise you on what any future campaigns should also be doing.
Campaign Management Support
Running multiple campaigns, A/B testing them, and trying to see results is not easy, but with support from a PPC consultant everything changes. Feel wholly supported the moment you sign on with us and start to enjoy great results without the stress of all the moving parts associated with PPC. With us, you can put your brand in front of audiences most interested in your brand and boost the number of those heading to your website. We put your budget to the best use; you won‘t ever waste it with us.
Once we fully optimise your accounts, the work doesn‘t stop. We look into channel expansion to help you truly get the most value from our services. On top of our AdWords Management Service, we can expand into social sites like Facebook, LinkedIn, Twitter, and Instagram to boost traffic and exposure, which could help increase conversions. Bing is another channel expansion opportunity, as are international waters. We are an International PPC Agency that can help you find success worldwide.
What your ads look like and their content significantly impact the overall success. We produce high-quality ad copy that gets thoroughly checked over. This will be highly accurate and unique to your business. Once the ad is completed and put together, the overall look of the ad is reviewed. Creativity is at the core of everything we do; we always find new ways to stand out. To ensure it is the best ad, we A/B test them, playing around with several options.
Paid Search Consultancy Packages
Our consultancy packages are bespoke to you, so contact us today to talk to an Account Manager who can devise a personalised package for you. However, the below will give you an idea of what you could get by choosing our PPC Consultant Service.
Our Paid Search Consultancy Process
Steps To Success
Benefits Of Our Paid Search Consultancy Services
Book a call with our expert PPC team today!
Paid Search Consultancy White Label Packages
Running a paid search campaign requires time for constant measurement and amendments, and if your agency doesn’t have that luxury of time to provide high-quality work for every single client, this is where we can help.
Our white label partnership will take all the pressure off your team to constantly keep performing to a high standard or help you get your foot in the door with paid search. Start offering this PPC consultant service successfully from the very beginning and build a reputation for yourself that gets more clients to your door, all with our help.
We can discuss your White Label PPC service needs as a business and develop a package that works for you.
Google PPC Consultant FAQs
Paid search is a type of digital marketing to drive more traffic to a website. Paid results appear above organic results on the Search Engine Results Pages (SERPs). They usually contain a headline, display URL, and ad copy with the ultimate goal of getting people to click. Companies pay every time someone clicks on their ad, which is why we take the time to learn more about your target audience and what sort of searches they are entering online.
A paid search consultant is an expert in PPC advertising who can work with clients to improve their accounts on Google, Bing, and social sites, optimising where necessary.
If you want faster results while your SEO campaigns work quietly in the background, paid search can provide that. It will boost your visibility and traffic and bring high-quality leads while being a cost-effective marketing campaign that, if done well, can help you see a great ROI. This is where a PPC consultant can help point you in the right direction.
Yes. Paid search ads will appear at the top of Google and do not affect rankings of websites. They get you quick visibility and traffic. Organic search appears below the adverts, and SEO efforts influence the listings.
We can create search engine text ads, Google shopping, native ads, and display ads.
Our Google Display Advertising Agency has 2 decades of experience working on campaigns for over 40 industries and has a 97% retention rate. We can effortlessly guide you through the entire PPC process and help you come out on the other side with more customers than ever before.
This depends on where we recommend. You may benefit from us creating Google shopping ads or search engine ads for Bing instead. We offer both Bing PPC Services and Google.
PPC can be hard work, and when you have multiple accounts even more time-consuming. It is easy to make mistakes or miss important aspects, but a PPC consultant can spot this and avoid future problems.
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Why Us?
We are a talented digital marketing agency that specialises in SEO with offices in London and Cheltenham. Our one-of-a-kind approach is data-driven, allowing us to provide high-quality and outstanding results for all your SEO and digital marketing needs.
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