As one of the world’s top medical and healthcare SEO agencies, we pride ourselves on offering our clients a tailored and bespoke medical and health SEO strategy that builds on their strengths and increases their visibility and Search engine ranking. Invest in a fully managed medical and health SEO guide from our team, or choose services individually to work alongside your in-house team. With a variety of services, you are guaranteed to boost your SEO efforts within your budget, thanks to our expert team of SEO professionals.

Why Your Medical & Health Business Needs a SEO Strategy

Search engines have come a long way from their early days. Back then, it was the wild, wild west, where dirty tricks and black hat techniques worked and ruled the top results. Today it is all about quality. Our team of experts knows exactly how to improve your website and digital presence so that it appeals to search engines and users.

That is, after all, the ultimate goal of search engines like Google. They want their users to find the answers, information, and products that they are looking for as fast as possible. This means quality search results that provide value at every turn.

The best way to improve your search ranking, then, is to use a combination of strategies that all work towards improving your customers’ experience from the outset. This means better content, better technical website elements, and a better internal structure.

Of course, there are many strategies that you can use to further boost your ranking and reputation that users won’t notice overtly, and yet many of them will still impact the quality of their experience.

We know the ins and outs of SEO and always remain at the forefront of every update and change Google publishes for its algorithm. With several big updates a year, this means we’re kept on our toes, but the expertise we can provide you in return is worth every second of effort.

Our experts have worked with the medical & health industry for years and know the best practices that will help increase your domain authority and ranking. Not only will your medical & health SEO strategy improve your standing with search engines, but every medical & SEO guide we publish is also geared towards improving your site visitor’s experience.

You can use our fully managed SEO services or break down the services you need from our team of SEO experts to better fit SEO and digital marketing into your budget. SEO is the long-term marketing strategy that builds off of previous success, and our team knows exactly what your website needs to improve because we put your brand at the forefront of our research and campaign development.

Our Expert Medical & Health SEO Services

SEO Auditing

Every SEO service begins with an audit. This audit is the secret weapon and how we can offer businesses like yours their very own medical and health SEO strategy that works. Every website has its flaws, and only when you take note of the flaws can you fix them and then start on making your website and digital presence better.

Managed SEO

Have all of your SEO needs handled by professionals and enjoy monthly reports to keep up to date on the progress of your SEO investment. With managed services, we take care of everything from research and auditing to custom medical & health SEO strategy implementation.

Local SEO

If you are a local producer or clinic, help your business stand out with our local medical and health SEO guide. Our local services work wonders to help you cut through the competition and rise to the top on search engine results and map searches.

International SEO

If your brand has an international focus, you cannot go a second longer without your own bespoke medical and health SEO strategy. There is a lot of competition within the medical and health industry. Having a winning medical & health SEO strategy can help you stand out from your competition and start building your market share through white hat techniques.

Link Building

Link building is one of the main pillars of every medical and health SEO strategy. Google and other search engines look for many different trust signals. Having your link published on a high-ranking website as part of a well-written article is just one of the trust signals that Google uses to determine your EAT or Expertise, Authoritativeness, and Trustworthiness.

Google Penalty Recovery

Link building only works when your backlink profile is ready to start being built on. If your brand is currently suffering from a Google Penalty, however, don’t worry as our team knows how to audit your backlink profile, find the links that are causing the issue, and how to have them removed or disavowed. Our goal is to improve your backlink profile so that every other strategy and campaign outlined in your medical and health SEO guide sees greater results and reach.

Content Writing

One of the mantras you will become familiar with once you start investigating SEO and its benefits for your medical and healthcare business is that content is king. It is content that boosts your website, and it is content that makes your links worthwhile. Never second-guess your content again with our content writing SEO services.

Conversion Rate Optimisation

Landing pages need to be optimised so that your SEO or digital marketing campaigns are more effective. Without optimising your landing pages, you won’t fulfil your audience’s needs. Our CRO service works to improve the entire buyer’s search process so that it doesn’t matter which method a new visitor uses, they will find value on your site, and therefore be more inclined to stick around and, potentially, hire your services or buy your products.

Google My Business Optimisation

All local businesses need to have their Google My Business listing optimised. This is a powerful tool and is included in every local medical and health SEO guide we publish. To get the best results, have our team optimise your listing and all other NAP listings on your behalf.

Benefits of a Bespoke Medical & Health SEO Strategy

A bespoke medical & health SEO strategy has two key benefits. The first is to improve your ranking on the search engine results pages (SERPs). Search engines, especially Google, use hundreds of trust factors and natural language processing to understand your site and with value. A high domain authority means that your website offers quality content and a great user experience.

The second big benefit goes back to that user experience. The trust signals that Google looks for are characteristics common in beautiful, informative websites. By improving your website’s SEO, you actually work to improve the experience that your patients or customers have when browsing your brand online.

This combined benefit means that every brand and every business within the medical and healthcare industry needs SEO – and with our team, you can get the best service at a rate that fits your budget.

How We Build Our Tailored Medical & Health SEO Guides

Every website has its flaws, which means that there is no single one-size-fits-all SEO approach. To ensure that you always get the best tailored medical and health SEO strategy for your brand, we always use these quality controls steps.

Research

We might have experience working with businesses in the medical and healthcare industries, but we want to provide you with the best experience every time. That is why research is the first step we take for every new client. We perform keyword research, competitor research, and industry research so that we can customise your medical & health SEO strategy to best suit your business.

Auditing

Auditing is a very specific type of research that helps us make a note of the existing issues and missing potential from your website and backlink profile. We will make a series of suggestions to fix and improve the SEO on your website specifically.

Benchmarking

As all SEO efforts take time to work (Google must crawl through every single page online, meaning there are billions of websites to get through before finding yours again), we benchmark your current situation. This way, we can take note immediately when Google has crawled through your website or the websites containing your link.

Execution

We will then execute whichever of the SEO services you need. This could be content services; it could be link building, and so on. With a custom medical & health SEO strategy, your efforts will be targeted, and results will be within your grasp.