SEO for SMEs
Small businesses face many different challenges. Money is tight, and resources are restricted, yet there’s the need to attract enough customers and generate sales to stay afloat. Even established companies…
Toxic Backlinks: What Are They and How to Fix Them?
Link building is a pretty important component of any effective SEO campaign. By generating a healthy collection of high-quality links to a specific webpage, search engines like Google use this…
Building an SEO Strategy for 2022
Things constantly evolve and change within SEO and digital marketing. Updates and new industry standards are so frequent that some of the cutting-edge techniques from yesteryear are now outdated and…
Digital Marketing Trends for 2022
The past year has been an exciting one for digital marketing, yet 2022 is set to be even more momentous. With the effects of the Covid-19 pandemic still being felt…
The Difference Between Technical Seo, On-page Seo, And Off-page Seo
TL;DR: The Difference Between Technical SEO, On-Page SEO, and Off-Page SEO SEO Types Overview – SEO consists of three main types: Technical SEO (site performance and structure), On-Page SEO (content…
What is an SEO Consultant?
What Is An SEO Consultant? Search engine optimisation (SEO) is always changing. Whether it’s with algorithm updates, a change in ranking signals, or a move towards machine-lead generative search, there’s…
What is my Domain Authority?
What is Domain Authority? What is domain authority in SEO? Simply put, domain authority is one of the most important metrics for your website. Domain authority measures how well your…
SEO Tips For Shopify
Shopify is one of the most widely used e-commerce websites on the internet. The platform hosts 1.7 million different merchants, which showcases how beloved it is within the e-commerce community…
SEO Horror Stories: The Impact of Black Hat SEO
Has it ever crossed your mind to try black hat SEO techniques to boost your site’s visibility online? If yes, you are far from alone. However, while black hat SEO may seem…
How To Reduce Bounce Rate And Create A More Engaging Site Experience
The bounce rate is one of many metrics used in an audit to determine a website’s performance. The metric measures how many times a new user enters your website and…
